Here’s my number so call me, maybe? Energize your business card.

Entertainment Weekly has called it the song of the Summer of 2012 – a little ditty by our own Canadian singer Carly Rae Jepsen. "Call Me Maybe" is a catchy little tune about a girl trying to get a guy's phone number and the lengths she goes to get it.

The song has unintentionally inspired another whole side line – business cards with part of the lyrics on it. And while most people are using them as informal personal cards, it underlines the importance of having a card that stands out.

What makes a good business card? According to Patricia Schaefer in her web post, Avoid The Nine Most Common Business Card Blunders there are a few things to keep in mind when designing a business card. They may seem like common sense, but little things add up. She suggests:

Leave your contact with a card that looks great.
Use high quality paper stock in printing the card.
Choose a logo that ties it and your business visually.
Use a standard size card that will fit into a wallet or card holder.
Choose an uncluttered design.
Select a font and type that are readable.
Make good use of colors.
And finally, distribute them – don't let them stay in your desk drawer and gather dust.

Check out a few ideas in this series of titles available at TPL branches: