What were Canadians’ Top Google Searches in 2012?
Google released its snapshot of the year 2012 by
listing the top searches in terms of fastest rising (or trending), by categories,
by “What is…?” and so on. Without getting too personal, what were Canadians looking
for as showcased on Google Zeitgeist 2012? The top 10
trending searches in 2012 for Canadians using Google were as follows: 1.
Pinterest; 2. Hurricane Sandy; 3. Olympics; 4. Diablo 3; 5. Gangnam Style; 6.
Hunger Games; 7. SOPA; 8. Star Académie; 9. KONY; and, 10. Zerg Rush.
Justin Bieber, Drake, Carly Rae Jepsen, Hedley, and
deadmau5 were the top 5 out of 10 on the most searched Canadian
Musicians list. On the top 10 most searched Canadian
Politicians list, Stephen Harper, Justin Trudeau, Vic Toews, Thomas
Mulcair, and Peter MacKay rounded out the top five with Elizabeth May in tenth
position (and the only female politician on the top 10 list). For the top 10
most searched Canadian
Olympians, Milos Raonic, Alexandre Despatie, Christine Sinclair, Clara
Hughes, and Ryder Hesjedal finished in the top five spots.
In the “What is…?” top 10
search list, Canadians were most interested in “Love”, followed by “SOPA”,
“Gluten, “Yolo”, and “Instagram” in the second, third, fourth and fifth
positions respectively.
The ranking of the top 10 most searched
for Canadians in the Retail category
proved to be interesting as follows:
- eBay
- craigslist
- Canadian
Tire - Walmart
- Future Shop
- Home Depot
- LesPAC
- Costco
- Ikea
- Sears
However, what happened to Kijiji? Kijiji has been
left off the top 10 retail list in Canada even though Kijiji has used Google’s
own Trends analytics tools to demonstrate its leading position as the most
searched retail website in Canada by 2.7 times over its next closest
competitor, according
to a December 13, 2012 news release from Canada Newswire. Here are the
results:
(Credit: Image with caption: "Kijiji vs.
Rest According to Google Trends (Jan 2012-Nov 2012) (CNW Group/Kijiji
Canada)". Image available at: http://photos.newswire.ca/images/download/20121213_C8944_PHOTO_EN_21967.jpg
)
Go to Google Zeitgeist 2012
for full details on the top global Google searches and top searches by other
countries.
Toronto Public Library offers a series
of free Web
Basics workshops in various library branch locations to teach people how to
search the Internet. Consult the Computer
& Library Training list to find a suitable workshop at a convenient
location and time. Both basic keyboarding and computer mouse experience are
recommended to enroll in the Web Basics workshops.
(See also: What
were Canadians’ Top Google Searches in 2011?)
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